This is one of the advertisements i took a picture of during our field trip around the South loop today. I found it at a bus stop in one of those rotating adds that switches every 10 seconds, or whatever. When I first looked at it I assumed the picture was portraying some Pathos because the it looks to be an ad for a dramatic TV series. I'm guessing all the characters all trigger some sort of emotional response to the people that watch this show, or for a person who might be interested in what the show entails. I also believe there is some Ethos as well, because the actors must be credible in the TV show (because if there on TV they are probably semi-famous.) and so, we have to trust these famous actors wouldn't just act in any lame show. It would have to be one with a good budget and decent write/production/creative plot blah blah blah.
 The message is very clear within this picture it is basically saying: Watch me. It is telling you the specific time you may place your ass upon the couch and watch this show. The receiver of this advertisement is most likely people who have never seen the show before. While the show is trying to recruit viewers and make sure to retain their regular watchers they must appeal to a very large group. The context of this advertisement is relevant because almost everyone has a television and the channel isn't really an exclusive/expensive one. So by putting it by a bus stop common people can have access to the information the ad is trying to show. And the picture is showing some pretty nerdy guys and an attractive chick, A.k.a you have just about the entire straight male population ready to watch that show. Now, that i look one or two of the guys are attractive so maybe the Gay male population as well. It's got culturally diverse characters therefore they appeal to a broad audience of races, and last but not least the color of the poster is eye catching.
This assignment I was pretty pumped for. In actuality though it was rather annoying. Everyone seemed to take the same pictures over and over again and none were fun to take or look at. If we could have done it on our own i believe i could have had a little more fun with it and had better results than rushed half-assed pictures of bus ads.